
Lake life, responsibly made. Sustainable apparel, drinkware, and home goods for those who live and breathe freshwater. Because the products you choose should reflect the waters you love
Freshwater Classics
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Organic Cotton
- Grown without toxic chemicals, protecting ecosystems and agricultural workers
- Certified to meet rigorous global organic standards (e.g., GOTS)
- Superior softness and breathability, perfect for sensitive skin
- Drastically reduced water footprint compared to conventional cotton
- Biodegradable fiber that aligns with circular fashion principles

Recycled Fibers
- Sourced from used plastics and garments diverted from landfills
- Minimizes reliance on virgin petroleum-based fibers
- Delivers the same comfort, stretch, and resilience as new textiles
- Reduces energy usage and emissions during manufacturing
- Enables a lower carbon footprint with no sacrifice in quality
Featured products
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Custom Freshwater BW Women's Racerback Tank
Regular price $22.00 USDRegular priceUnit price / per -
Custom FreshKids Blue Organic cotton kids t-shirt
Regular price $22.50 USDRegular priceUnit price / per -
Fresh Kids Blue eco hoodie
Regular price $31.50 USDRegular priceUnit price / per -
Freshwater Waves Blue Unisex organic cotton t-shirt
Regular price $20.50 USDRegular priceUnit price / per -
Custom Freshwater Blue Premium eco hoodie
Regular price $57.50 USDRegular priceUnit price / perSold out -
Custom FreshKids Fresh BW Organic cotton kids t-shirt
Regular price $20.50 USDRegular priceUnit price / perSold out -
Freshwater Waves BW Unisex organic cotton t-shirt
Regular price $20.50 USDRegular priceUnit price / per -
Freshwater Mono Night Swimming Unisex organic cotton t-shirt
Regular price $21.50 USDRegular priceUnit price / per
Popular Lakes
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Canyon Lake Texas Freshwater Sailing Organic cotton kids t-shirt
Regular price $21.50 USDRegular priceUnit price / per -
Browns Lake Freshwater Blue Ecosmart® Youth Hooded Sweatshirt
Regular price $35.67 USDRegular priceUnit price / per -
Bangs Lake Illinois Freshwater Waves Short sleeve t-shirt
Regular price From $27.50 USDRegular priceUnit price / per -
Archibald Lake Wisconsin Freshwater Waves Unisex organic raglan sweatshirt
Regular price $43.50 USDRegular priceUnit price / per -
Bangs Lake Illinois Freshwater Blue Premium eco hoodie
Regular price From $59.50 USDRegular priceUnit price / perSold out -
Archibald Lake Wisconsin Freshwater SO FB Unisex organic raglan sweatshirt
Regular price $43.50 USDRegular priceUnit price / per -
Archibald Lake Wisconsin Freshwater SO FB Short sleeve t-shirt
Regular price From $29.00 USDRegular priceUnit price / per
Lakes
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Clear Lake Iowa Fresh Gear
Inspired by the beauty of Clear Lake, this collection brings together eco-friendly...
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Lake Huron Fresh Gear
Inspired by the beauty of Lake Huron, this collection brings together eco-friendly...
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Lake Itasca Fresh Gear
Inspired by the beauty of Lake Itasca, this collection brings together eco-friendly...
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Lake Michigan Fresh Gear
Inspired by the beauty of Lake Michigan, this collection brings together eco-friendly...
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Lake Minnetonka Fresh Gear
Inspired by the beauty of Lake Minnetonka, this collection brings together eco-friendly...
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Lake of the Ozarks Fresh Gear
Inspired by the beauty of Lake of the Ozarks, this collection brings...
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Lake Okoboji Fresh Gear
Inspired by the beauty of Lake Okoboji, this collection brings together eco-friendly...
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Lake Superior Fresh Gear
Inspired by the beauty of Lake Superior, this collection brings together eco-friendly...
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